We believe children should be valued as children, not consumers. Our Bye Buy Childhood campaign aims to empower families to challenge the commercialisation and sexualisation of childhood through positive action. Read more here.
As individuals, we can feel small against the power of commercialisation. But together we can, and will, make a difference. A difference that will transform the lives of children. Find out more here.
Mothers' Union have called on members of the General Synod of Church of England to engage with the concerns parents are voicing over the impact of commercialisation on children and on the well-being of the family. Click here to read more